selected publications

• academic article

  • Multi-sided platforms in B2B contexts: The role of affiliation costs and interdependencies in adoption decisions.  Industrial Marketing Management.  84:212-223. 2019

• conference paper

  • Non-monetary costs and the interdependence of players in B2B multi-sided markets : a study into the adoption of a dematerialization platform.  HAL (Le Centre pour la Communication Scientifique Directe). 2016
  • Contribution of the structurationist approach to the adoption of innovation: the case of the egovbat platform.  . 2016
  • L'approche structurationniste comme cadre intégrateur de compréhension de l'appropriation des innovations : le cas de la plateforme EgovBat.  HAL (Le Centre pour la Communication Scientifique Directe). 2016