‘Our Marketing is Our Goodness’: Earnest Marketing in Dissenting Organizations Academic Article

authors

publication date

December 23, 2019

published in

Journal of Business Ethics Journal

Digital Object Identifier (DOI)

https://doi.org/10.1007/s10551-019-04396-1

has global citation frequency

https://vivo.tib.eu/demo/individual/gcf_W2995518963 Global Citation Count

start page

731

end page

744

volume

164

issue

4